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Driven by Data | The Podcast

In Episode 41 of Season 3, of Driven By Data: The Podcast Kyle Winterbottom was joined by the mightly impressive, Beth Bauer, Founder and CEO of PosiROI, LLC, where they discuss the 4 key dimensions required to deliver innovation and value at scale.

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Within this episode, we cover…

🎤Why feedback loops are critical to driving innovation and a data-informed culture
🎤The importance of meeting people where they are
🎤Why value means different people to different people
🎤Why value always needs to translate to money eventually
🎤How the 1st steps of value creation are unlikely to be related to money
🎤Why we need to recognise there are different value points
🎤Why having the data culture that we want can create power struggles
🎤The 4 dimensions that underpin the journey toward value creation
🎤Why Sales, Marketing and Speed define whether your innovation will be successful

🎤How innovation occurs in silos within the same organisations
🎤The ADEPT framework for strategies that assist with the acceleration of the 4 dimensions in a data-informed culture
🎤Why the value of data needs to be measured against the number of use cases it can solve
🎤Why trust is the anchor to everything
🎤Why relationships will always win over data in building trust
🎤Building a high-performance team that creates value with data
🎤Why data is a team game and not just a data-team game
🎤To build a data-informed culture you need a sales and marketing capability