If you could make one prediction for the future of D&A in 2025, what would it be?
I would predict a move away from traditional report building towards interactive collaborative tooling and AI driven insight.
What’s a D&A practice or trend you’re excited to explore further in your job?
I am always excited to explore new features and products within D&A, especially after attending a range of events this year.
Any professional or personal goals for 2025 you’d like to share?
For 2025, I would like to complete my Masters in Business Analytics and run another half marathon (it has been a while since the last one!)
If you could choose any destination to escape to in December or the New Year, where would it be?
I would love to escape to Canada as I have never been and would like to ski there.
